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After taking this Advanced course in Data Analysis, you will be able to perform inquiries that will be useful to your business or organization, and have the skill necessary to communicate these results through graphs and text that your fellow employees will understand. Take the guesswork out of important company decisions and make decisions based on statistically significant information. Whether your business is home based or a large company, this class will take you to the next level where important decision-making is concerned. Agenda Unit 1 Developing a Survey -Purposes of surveys -Fundamentals of Survey Research -Ethical Considerations -Likert Scales Unit 2 Comparing Means -Chi-Square -Statistical Significance -Communicating Results Graphically and Textually -Practical Problems involving Means Comparisons Unit 3 Finding Differences between Groups -ANOVA -Post Hoc Comparisons -Communicating Results Graphically and Textually -Practical Problems Involving ANOVA Unit 4 Individual Research Inquiries -Developing Research Questions -Setting Up Study -Communicating Results Graphically and Textually

Start date: 11/06/17

Online 24/7 (11/06/2017-12/01/2017)

Class Cost: $195.00

Location : Online



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Get under the hood of inbound marketing and learn how to monitor measure and manage the integrated results of your inbound marketing activities at a more advanced level. We’ll focus on the data that actually matters and how it is influenced by visitor/user engagement. Gain deeper insights into user behavior; learn how to track meaningful conversions, measure visitor engagement and how to use landing pages more effectively – including how to create forms that get results. Agenda Unit 1 Visitor engagement Understanding the user experience – fact and friction Identifying your metrics – tracking the right things Integrating social media & email marketing results Unit 2 Analyzing visitor behavior Tracking & heat-mapping software Understanding Google Analytics – the key numbers Data analysis – entrance/exit pages etc. Unit 3 Leveraging conversion pages Landing page design best practices Landing page optimization – step by step Build Successful Forms for data collection Unit 4 Conversion tracking Defining the conversion process Using G/A funnels & goals How to identify friction in the funnel (user experience)

Start date: 11/06/17

Online 24/7 (11/06/2017-12/01/2017)

Class Cost: $195.00

Location : Online



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Come get the knowledge needed to implement a mobile marketing plan for your organization. Find out about proximity marketing, mobile marketing metrics, and developing a mobile marketing campaign. Learn how to promote your app on the web, building a landing page for your app, and advanced tracking of your application usage. Then take home a blueprint for creating guidelines and standards for your mobile marketing effort, and how to measure its success. You will leave this course with the knowledge to implement a mobile marketing plan for your organization. Agenda Unit 1 Mobile Marketing - From Text to App - SMS/MMS Marketing - Non-Native Apps - Native Apps - Leveraging Existing Apps Unit 2 Strategy Design - Intent/Goals - Metrics - Platform decisions - Pricing implications Unit 3 Campaign Design - Elements of a Successful campaign - Design choices and implications - Case study of a successful campaign - Measuring success Unit 4 Campaign Execution - Timing - Integration with other campaign elements - Cross organization training - Gaining customer buy-in

Start date: 11/06/17

Online 24/7 (11/06/2017-12/01/2017)

Class Cost: $245.00

Location : Online



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Discover the specific knowledge needed to succeed in researching and utilizing the best and most appropriate data for decision making for your work organization. Get the skills needed to effectively communicate research results to a specific audience for maximum impact and effective decision making. For business professionals, entrepreneurs, and anyone who needs specific information about a business. Or, for anyone who is in business and needs specific information about a particular topic such as market potential, competitive intelligence, standard industry practice, productivity improvement, etc. This course will give you the specific knowledge you need to succeed in your research quest.

Start date: 09/05/17

Online 24/7 (09/05/2017-12/01/2017)

Class Cost: $495.00

Location : Online



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Every successful person in the workplace utilizes financial information to aid effective decision making. The Certificate in Accounting and Finance for Non-Financial Managers explains the financial concepts and accounting processes used in most businesses and will provide practical techniques that will increase your effectiveness and career. First, get a foundation to understand the seven steps in the accounting cycle and use financial information in decision making. Come away with the knowledge to analyze resource allocation and evaluate financial performance. Then find out what you need to know about cash. Cash is the non-financial manager who really makes a difference in the day-to-day cash activities. Discover how to maximize cash flow, learn the importance of cash and find out your role in cash flow success. Finally, acquire advanced knowledge on the financial information that drives your organization. See how business reports are assessed and analyzed. An understanding of this information will help you make smart decisions when it comes to budgeting, setting goals, and assessing performance within your own area of influence. Three one-month courses.

Start date: 09/05/17

Online 24/7 (09/05/2017-12/01/2017)

Class Cost: $495.00

Location : Online



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Discover the keys to successful writing for the workplace. Whether you are writing a report, memo, letter or publicity notice, business writing has some defined characteristics for success. Successful communicators in the workplace move forward, others move back. Enhance your career by improving this critical communication skill. Begin with understanding the format, construction, and successful techniques of writing good business reports and proposals. Then improve your skills with editing and proofreading. Finally, discover what good journalists know. Learn how to write a news story, press release or other publicity notice that zings. Help your organization stand out with your new skills in business writing. This certificate will take you to the next level where business writing is a skill for personal and organizational success. Three one-month courses

Start date: 09/05/17

Online 24/7 (09/05/2017-12/01/2017)

Class Cost: $495.00

Location : Online



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Efficient office operations can mean the difference between success and not-so-much, between being in the black and being in the red. Moving from you and your employees working harder to working smarter, the strategies and benchmarks of office operations increases the productivity of every person in your organization. Position yourself in your organization as the one who knows what to get done, and how to get things done in office operations. Three one-month courses

Start date: 09/05/17

Online 24/7 (09/05/2017-12/01/2017)

Class Cost: $495.00

Location : Online



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Presentation media are key to communication, sales, speeches and any other effective presentation today. Whether your presentation is online or in-person, presentation media not only enhance your message but often make your message successful. Find out how to use Prezi, the new slide software that goes beyond one-dimensional presentations, and the finer points of Photoshop for presentations. Then discover the design elements to creating visual presentations for success using any media. Take away critical skills for both training yourself and others in your organization. You will come away with the latest, most advanced practical design knowledge in presentation media. Three one-month courses.

Start date: 09/05/17

Online 24/7 (09/05/2017-12/01/2017)

Class Cost: $495.00

Location : Online



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In today’s business environment, there is a need for good project management. Project management provides visibility of project health to the business and the customer. Through continuous monitoring, early detection of variations to plan, schedule, and budget can be communicated to stakeholders for quick resolution, including project cancelation. Project management is one of the fastest paths to promotion by increasing your network through greater exposure. First, gain the skills, tools and templates to confidently develop and maintain a project. An overview of salaries, certification costs, education and experience requirements are provided. Then acquire a well-rounded knowledge of the five Project Management Processes relating to the Project Management Body of Knowledge Guide. This basic information will assist you in learning the beginnings of Project Management, whether you are interested in project management, in a project management field, or in any line of work. Finally, learn the 10 Project management Knowledge Areas and their support role and relationships to the five Project Management Processes. Three one-month courses.

Start date: 09/05/17

Online 24/7 (09/05/2017-12/01/2017)

Class Cost: $495.00

Location : Online



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Social media and digital technologies, when understood and leveraged effectively, can enable you to find new clients and motivate these clients to take action in more efficient and strategic ways. Whether you are a beginner new to the sales process or a seasoned professional who loves selling, understanding the basic steps of sales and freeing your mind of negativity is the foundation to your business success. Gain a better understanding of the importance of the sales function and learn new skills in relationship management, prospecting, customer management, and delivering a compelling sales presentation. Move yourself or your sales team to increased success.

Start date: 09/05/17

Online 24/7 (09/05/2017-12/01/2017)

Class Cost: $495.00

Location : Online



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A publication or book can help you expand your business in a way no form of advertising can. Whether you are with a small or large organization this practical certificate is designed to help entrepreneurs, businesses, and organizations self-publish non-fiction to promote and enhance your core business goals such as customer retention and building your brand. Get unique insights into finding your niche and developing customer oriented information that build customer relationships. Find out about self-publishing print publications and books. Then discover how to go about creating, formatting and publishing an eBook. Finally acquire the keys to marketing your print hard copy publication, book or eBook. Most importantly, you will create a marketing plan so you can map out your marketing steps from start to finish.

Start date: 09/05/17

Online 24/7 (09/05/2017-12/01/2017)

Class Cost: $495.00

Location : Online



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Good communication in the workplace is more important than ever. And critical to your career advancement and success. Come get a comprehensive and intensive preparation with skills and techniques you can put to use on Monday morning. Take back a workable conflict management model, along with successful and practical conflict management strategies. Then work with a pro to learn how to improve your negotiation skills for a win-win outcome, including helping others to get what they want, so you get what you want. Finally, find out more about yourself and others using personality profiles for better work performance. You will be learning from some of our more popular instructors, and taking away new how-to skills that work.

Start date: 09/05/17

Online 24/7 (09/05/2017-12/01/2017)

Class Cost: $595.00

Location : Online



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